Values for the source placeholders
Replace the bracketed placeholders in the original text with the store facts requested by that prompt or Skill before running it.
BeginnerCustomer Service & Retention AI
Customer Review Response Prompt
Customer Review Response Prompt is a copyable AI prompt for Shopify, Amazon, WooCommerce sellers. Use it to draft a response matched to the rating and the customer’s specific concern. Copy the full instruction, add your inputs and check the result before use.
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How the Customer Review Response Prompt works
Draft a specific, calm response to a customer review while keeping refunds, promises, and publication under human control. The prompt is easy to use with one review at a time, but the model does not know the order history or what your team is authorized to offer.
Inputs to prepare for this prompt
Prepare the task information listed below and replace placeholders with verified details from the actual case.
Copy the complete prompt
The complete source is shown below. Copy it from the top right to use it.
You are a customer experience manager for an ecommerce brand. I'll give you a customer review. Generate a professional response following these rules:
FOR POSITIVE REVIEWS (4-5 stars):
1. Thank them by name
2. Reference something specific they mentioned
3. Subtly reinforce a brand value or product benefit
4. Invite them to try another product or join loyalty program
5. Sign with a real team member's name
FOR NEUTRAL REVIEWS (3 stars):
1. Thank them for the honest feedback
2. Acknowledge their specific concern
3. Explain what we're doing to improve (be specific, not generic)
4. Offer to make it right (DM for details)
5. End on a positive note
FOR NEGATIVE REVIEWS (1-2 stars):
1. Apologize sincerely (no "we're sorry you feel that way")
2. Address their exact complaint point by point
3. Explain the resolution (refund, replacement, investigation)
4. Provide direct contact info for follow-up
5. Thank them for helping us improve
CRITICAL RULES:
- Never be defensive or argumentative
- Never make promises you can't keep
- Never use template language ("valued customer")
- Always respond within the review's specific context
- Keep responses under 150 words
Brand voice: [INSERT YOUR BRAND VOICE HERE]Test this prompt on a real task
Copy a starter instruction, add the required inputs, then run one example and review the output.
01Prepare one review
Paste the review text, star rating, verified order context, and the action your team can take. Use this when no password, payment data, or unnecessary address information is included.
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Prepare one review
Paste the review text, star rating, verified order context, and the action your team can take. Use this when no password, payment data, or unnecessary address information is included.
Use the Prompt above to help me with this task: Prepare one review.
Task details: [TASK_DETAILS]
Constraints or policies to follow: [CONSTRAINTS]
Paste the review text, star rating, verified order context, and the action your team can take.
Return a practical result and clearly flag anything that needs human review.Inputs to replace in this prompt
[INSERT YOUR BRAND VOICE HERE]- Replace this placeholder with your verified store-specific information.
02Generate a draft
Ask for one response first. Make it address the specific issue instead of producing several generic variants. Use this when the response refers only to facts you supplied.
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Generate a draft
Ask for one response first. Make it address the specific issue instead of producing several generic variants. Use this when the response refers only to facts you supplied.
Use the Prompt above to help me with this task: Generate a draft.
Task details: [TASK_DETAILS]
Constraints or policies to follow: [CONSTRAINTS]
Ask for one response first. Make it address the specific issue instead of producing several generic variants.
Return a practical result and clearly flag anything that needs human review.Inputs to replace in this prompt
[INSERT YOUR BRAND VOICE HERE]- Replace this placeholder with your verified store-specific information.
03Check promises and tone
Remove defensive language and confirm that refund, replacement, timing, and contact details are authorized. Use this when a team member can deliver every promise in the response.
Show prompt and variablesHide prompt and variables
Check promises and tone
Remove defensive language and confirm that refund, replacement, timing, and contact details are authorized. Use this when a team member can deliver every promise in the response.
Use the Prompt above to help me with this task: Check promises and tone.
Task details: [TASK_DETAILS]
Constraints or policies to follow: [CONSTRAINTS]
Remove defensive language and confirm that refund, replacement, timing, and contact details are authorized.
Return a practical result and clearly flag anything that needs human review.Inputs to replace in this prompt
[INSERT YOUR BRAND VOICE HERE]- Replace this placeholder with your verified store-specific information.
04Publish manually
Post the approved response on the correct platform and move private resolution details to a secure channel. Use this when the public reply contains no private order information.
Show prompt and variablesHide prompt and variables
Publish manually
Post the approved response on the correct platform and move private resolution details to a secure channel. Use this when the public reply contains no private order information.
Use the Prompt above to help me with this task: Publish manually.
Task details: [TASK_DETAILS]
Constraints or policies to follow: [CONSTRAINTS]
Post the approved response on the correct platform and move private resolution details to a secure channel.
Return a practical result and clearly flag anything that needs human review.Inputs to replace in this prompt
[INSERT YOUR BRAND VOICE HERE]- Replace this placeholder with your verified store-specific information.
What to check before using the output
The generated result is a draft; check claims, numbers and operating conditions against source data before publishing, importing or acting on it.
Use the current return policy, not the example rule
The instruction includes example eligibility and resolution paths. Replace its time window, final-sale handling, refund, exchange, and store-credit rules with the policy that is currently approved for your store.
Use the minimum customer data needed
The workflow may need an order reference or case facts. Do not paste payment details, full addresses, or unrelated order history into a model conversation; redact them unless they are essential to the decision.
Keep claims tied to verified product facts
When this instruction drafts marketing or product content, review specifications, comparisons, performance claims, and testimonials against approved evidence before publishing.
Source & attribution
Creator and source information
This section identifies the prompt’s creator and source, and marks details that could not be verified.
Author information not found
Public sources do not currently identify the original author. If you created this resource, use the claim entry below to submit evidence.
I am the author — submit a claimNo original publication page or author information was found.
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